Digital Marketing Manager

THE ROLE

ADVOC8 is looking for a Digital Marketing Manager with extensive experience in optimizing conversions and the eCommerce space. This role will help to lead planning and execution of all digital marketing elements for a global brand’s eCommerce store. This includes but is not limited to email marketing, social media, and digital ad campaigns and promotions. They should have a strong understanding of content development for different platforms, and experience leading a team in a fast-paced environment.

This role is for a global brand in the mobile gaming industry and will have a heavy focus on bringing brand, product, digital, and e-commerce assets to life in the digital space. Experience or passion for mobile gaming, gaming, or branded entertainment is a plus.

WHO WE ARE

ADVOC8 is an experiential communications agency. We work with corporate brands, nonprofits and associations to tell their stories by transforming existing mediums into divergent experiences that build lasting connections. We use the power of strategy based experiential storytelling to partner with brands boldly seeking to change perceptions, actions and beliefs. We prefer to push boundaries with our creative and innovate beyond the industry expected, while offering a fluid project management process. We build lasting relationships with our clients and consider ourselves extensions of their team. At ADVOC8, our approach to creativity is collaborative. All ideas are welcome, curiosity is encouraged and growth is a priority.

RESPONSIBILITIES

Plans and executes all eCommerce, web, SEO/SEM, email, social media, and digital campaigns.

Designs, builds, and maintains social media presence.

Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).

Identifies trends and insights, and optimizes funnels, tactics and performance based on insights.

Brainstorms new and creative growth strategies through digital marketing.

Provides high level creative direction on content using existing playbooks and brand assets

Deep understanding of social media platforms and content strategy

Experience with automation flows and SMS strategies

Curious and always looking for ways to improve the store and its conversion rate

Provide direction on communications challenges in a variety of channels including social media and eCommerce.

Present and pitch creative strategy work in conjunction with cross-functional team

SKILLS & QUALIFICATIONS

5+ years of experience in an eCommerce, Social or a Digital Marketing Role

Proficiency in Microsoft Powerpoint, Microsoft Word, Acrobat and Google Suite

Basic proficiency in Adobe Suite, Photoshop and Illustrator

Experience with Shopify and various plugins

Passion for storytelling and helping others tell stories to inspire action

Ability to balance multiple projects, delegate work effectively, and meet deadlines

Strong communication skills; detail-oriented, organized and efficient

Collaborative and self-motivated with a positive, solutions-oriented mindset

Benefits

Collaborative and creative work environment

Competitive base salary, with additional performance based incentives

100% coverage of health, dental, and vision insurance for all employees

401k, FSA and reimbursements for mobile phone usage

Unlimited vacation and personal time

Candidates for this position will have the option to work remotely or out of ADVOC8's office in Washington DC. Candidates must be legally authorized to work in the US, at this time we are not able to provide sponsorship.

ADVOC8 is an Equal Opportunity Employer, committed to achieving a diverse workforce and prohibits discrimination and harassment of any kind: ADVOC8 is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at ADVOC8 are based on business needs, job requirements and individual qualifications, without regard to age, race, color, religion, age, national origin, ancestry, disability, marital status, gender, sexual orientation, gender identity, gender expression, veteran status, or any other status protected under federal, state, or local law. ADVOC8 will not tolerate discrimination or harassment based on any of these characteristics.